Always happy to get the call-up from our mates at The Rock, especially when it's for something as iconic as the Rock 2000 Countdown.

2024 marked 25 years of one of New Zealand's most legendary rock moments, and we loved the opportunity to create the anniversary mark and develop the campaign. Celebrating the history of the countdown while building a bold, flexible visual identity that could crank everywhere, from digital to broadcast, banner to t-shirt and everything in between.

A massive congratulations to Blindspott’s, Nil By Mouth landing an incredible #2 on the countdown. And an even bigger salute to our brother and Creative Director, Damian for the 2026 edition where it came ripping into the coveted number 1 position.

What an achievement for a song written more than 25 years ago to still hit this hard and earn its place among the greatest of all time.

We salute you. 🤘